Shoppers returning to their earlier pandemic behaviors, research finds
Consumers are retrenching in the face of the delta variant of the coronavirus, with 20% "highly optimistic" about a return to normal, down from a third at the beginning of the summer, according to Numerator research. Nearly 60% are "very or somewhat concerned" about holiday plans being disrupted by the pandemic, Berkeley Research Group found.
42 Digital Marketing Trends You Can’t Ignore in 2020
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At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Today, these innovative digital marketing trends are among the top priorities for most business owners in 2020
YouTube's Redesign Makes It Easier to Watch All the Video
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ONCE UPON A time, YouTube was simply the place you went to watch a cat play the keyboard, or upload the video of your child...
How to Make Your Creative Teams More Like Disney-Pixar
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“Smash and Grab,” a new installment of Disney-Pixar’s experimental SparkShorts video series, features two robot co-workers seeking to escape the monotony of their unpleasant jobs...
YouTube Beats Apple, Netflix as the Most Rrusted Brand by Millennials
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A study done by the firm Mblm finds that YouTube is now the most trusted brands among millennials for the first time...
Marketing Trends to Watch in 2021
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Marketers are community-minded people. We collaborate across multiple departments in our own companies, while keeping track of competitive players and ensuring we're deeply connected to the needs and goals of our customers.
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So, to better understand what to expect or pay close attention to in 2021, I've connected with 20 marketing experts for their perspective.
From BTS to Blackpink, a Historic Weekend for K-Pop
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This weekend marks the first of the Coachella Valley Music & Arts Festival, but the bash isn’t the only music phenomenon on everyone’s mind...